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  • Writer's pictureKathie Hartmans

Hail! Hail! for USPS Mail!

Let's give a cheer for USPS mail! From election ballots to holiday mail to all we love when we go to our mailboxes, it’s time for us to step up and let our congressmen know to support one of our significant American economic assets – the United States Post Office.

Click here to send a message to your US Congressional Representatives and support the POSTAL SERVICE EMERGENCY ASSISTANCE ACT (S. 4174). The link pre-populates the message and reaches your representatives by recognizing your address. You can easily make a difference!

The debate about the USPS’s ability to deliver absentee ballots and election materials in a timely fashion is a “double-edged sword” for our country. The key positive ingredient is it has called attention to all of us who take the mail for granted the USPS’s importance to our society’s elements.

Now more than ever is the time to support the actions required to modernize the USPS operation and return it to financial stability.

The Postal Service is a crucial partner to the paper/print/mail segment of our economy, which comprises various sectors, including retailers, marketers, catalogers, direct mailers, printers, binderies, publishers, paper manufacturers, and more. These companies collectively employ more than 7.5 million people in well-paying jobs.

This industry alone is responsible for $1.6 trillion of economic activity each year. Over 50 percent of the annual print output in the United States ends up in the mail stream. Targeted print is the most effective delivery mechanism for marketing messaging.

USPS is a lifeline for many of our citizens, delivering essential services and communications to our elderly and rural residents. Close to 44 million of 157 million USPS delivery addresses are in sparsely settled rural areas. No private sector shipper would choose to serve our entire country and take on these challenges, but the postal service does.

I think we all can agree, the USPS provides a valuable service, even more so with its vital role in supporting this fall’s election amid a pandemic. The service is well-positioned to handle any volume of election mailing required along with its usual duties.

Immediate assistance from Congress and the White House is needed to return the USPS to financial stability!

Its problems are solvable but not without public demands for legislative leadership and action. There are legislative solutions in place for both short-term COVID-19 relief and the long-term solution, but our elected leaders need to step up and do something about it.

Click here to reach out to your congressman to do your part!

Thank you to Tim Freeman, President of Printing Industries Alliance for information we incorporated into this post.

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